References

Bullhorn Reach U.S. social recruiting report: LinkedIn is #1 social site for jobs with 77 percent of opening posted there; Twitter ahead of Facebook. (2012, June 5). Bullhorn Reach. Retrieved from www.bullhornreach.com.

Deckers, E., & Lacy, K. (2013). Branding yourself: How to use social media to invent or reinvent yourself. Indianapolis, IN: Que.

Devaney, E. (2014, April 17). A handy guide to optimizing your social media channels. HubSpot Blog. Retrieved from http://blog.hubspot.com.

Doshi, N. (2011, May 10). Facebook applications accidentally leaking access to third parties - updated. Symantec Connect Community. Retrieved from www.symantec.com.

Duggan, M., & Brenner, J. (2013, February 14).  The demographics of social media users - 2012. Pew Research Center. Retrieved from www.pewinternet.org.

Duggan, M., & Smith, A. (2013, December 30).  Social media update 2013. Pew Research Center. Retrieved from www.pewinternet.org.

Duggan, M., Ellison, N.B., Lampe, C., Lenhart, A., & Madden, M. (2015, January 9).  Social media update 2014. Pew Research Center. Retrieved from www.pewinternet.org.

Employer access to social media usernames and passwords. (n.d.). National Conference of State Legislatures. Retrieved November, 2014 from www.ncsl.org.

Employers, colleges demand Facebook passwords. (2012, May/June). Information Management Journal, 46(3), 14.

Facebook reports third quarter 2014 results. (2014, October 28). Facebook Newsroom. Retrieved from http://newsroom.fb.com.

Fishkin, R. (2013, July 5). How should marketers react when Google’s search results have dramatic changes?. Moz. Retrieved from http://moz.com.

Goal. (n.d.). In American Marketing Association Dictionary online. Retrieved April, 2014 from www.ama.org.

Guide to creating a social media strategy. (2014, June 26). Hootsuite. Retrieved from http://blog.hootsuite.com.

GWI social - Q2 2014. (2014). GlobalWebIndex. Retrieved from www.globalwebindex.com.

Holland, D. (2006). Branding for nonprofits: Developing identity with integrity. New York, NY: Allworth Press.

How do I remove images appearing in Google search?. (2015, November). Myspace Help Center. Retrieved July, 2014 from http://help.myspace.com.

Hulse, K. U. (2010, May 5). A guide to e-professionalism for attorneys. Georgetown University Law Center.  Retrieved from www.law.georgetown.edu.

Internet social networking risks. (2012, March 13). Federal Bureau of Investigation. Retrieved from www.fbi.gov.

Judgment in Case C-131/12. (2014, May 13). Court of Justice of the European Union. Retrieved from http://curia.europa.eu.

Kasper, K. (2012, June 19). Social job seeker survey 2012. Jobvite. Retrieved from www.jobvite.com.

Learn Twitter. (2014). Twitter for Business. Retrieved November, 2014 from http://business.twitter.com.

Levy, S. (2013, December 2). How to choose the best social media platform for your business. Entrepreneur. Retrieved from www.entrepreneur.com.

LinkedIn announces third quarter 2014 results. (2014, October 30). LinkedIn Newsroom. Retrieved from http://press.linkedin.com.

Locke’s goal-setting theory. (n.d.). Mind Tools. Retrieved August, 2014 from www.mindtools.com.

Marcelo, B. (2013, December 17). Our list of the world’s largest social networks shows how video, messages, and China are taking over the social web. Business Insider. Retrieved from www.businessinsider.com.

Marrs, M. (2012, February 14). The first step to building your personal brand. Forbes. Retrieved from www.forbes.com

Objective. (n.d.). In American Marketing Association Dictionary online. Retrieved April, 2014 from www.ama.org.

Parmar, B. (2011, January 23). Should you check Facebook before hiring?. The Washington Post. Retrieved from www.thewashingtonpost.com.

Peters, J. (2012, April 25). 60 minutes to a more efficient social business strategy. Mashable. Retrieved from http://mashable.com.

Poerio, J. M., & Johnson, B. L. (2012). Social media accounts in the workplace: Employers need to proceed smartly in the face of new law. Employee Relations Law Journal, 38(2), 63-67.

Ray, M. (2012, July 11). 6 tips to choosing the perfect Twitter name. Social Marketing Writing. Retrieved from http://socialmarketingwriting.com.

Richmond, R. (2011, April 13). How to fix (or kill) web data about you. The New York Times. Retrieved from www.nytimes.com.

Singhal, A. (2011, November 23). Some thoughts on personalization. Google Inside Search. Retrieved from http://insidesearch.blogspot.com.

Smith, J. (2013, April 16). How social media can help (or hurt) you in your job search. Forbes. Retrieved from www.forbes.com.

Smith, O. (2013, January 4). Facebook terms and conditions: Why you don't own your online life. The Telegraph. Retrieved from www.telegraph.co.uk.

State of the media: The social media report 2012. (2012, December 4). Nielsen. Retrieved from www.nielsen.com.

Target market identification. (n.d.). In American Marketing Association Dictionary online. Retrieved April, 2014 from www.ama.org.

The Conversation Prism. (2013). [Infographic that plots the current social media landscape based on commonalities between each platform]. Retrieved from http://conversationprism.com.

The history of social networking. (2014, August 5). Digital Trends. Retrieved September, 2014 from www.digitaltrends.com.

U.S. college graduates who post inappropriate photos online are 84 percent less likely to get job interviews. (2012, December 12). Business Wire. Retrieved from www.businesswire.com.

Zeringue, A. (2014, July 17). The ultimate beginner’s guide to finding your audience in social media. Marketing Land. Retrieved from http://marketingland.com.